Wednesday, November 27, 2019

Analysis of Advertisements in Magazines

Analysis of Advertisements in Magazines Introduction Advertisement forms have changed over the years with each period suited to fit the target audience. Technological developments in print have improved the quality of magazine advertisements and increased target audience market coverage.Advertising We will write a custom essay sample on Analysis of Advertisements in Magazines specifically for you for only $16.05 $11/page Learn More Although technological improvements with online versions of magazines have improved, the print version has maintained a significant market share and demand. Magazines have narrowed their target audience with considerations such as gender, race, age, education levels among others which however do not prohibit those not targeted from accessing the magazines. The advertisements in the magazines, articles discussed, and cover pages fit the magazines’ target audience. Magazine publications have a rich history of fashion, beauty, celebrity, recipes among other topical issues in the generation of the target audience. Women have many issues surrounding them and hence women magazines have existed over the years. Since these magazines have existed over several decades, it is important to analyze them with comparisons between the times in terms of objectives, changes and differences, target audience, messages and images covered. Analysis of Magazine Advertisements The women magazines in the market all are different in their target audience though covering similar issues. The years of origin, background and purposes also differ and change over time to accommodate generational changes (Hough-Yates 112). This analysis shall focus on Shape magazine, Marie Claire magazine and New Idea magazine. Shape Magazine Just as the name suggests, Shape Magazine is a women magazine that focuses on their fitness to attain the shape presumed to be preferable for the period of discussion. It is written in English language and its origin dates back to 1981 by Weider publi cations. This analysis shall involve the years 1983 and 2010 for Shape Magazine. Shape Magazine in 1983 Advertising Looking for essay on advertising? Let's see if we can help you! Get your first paper with 15% OFF Learn More The 1980s decade was characterized by a pop culture and music which influenced the dancing style of the time. It is during this period that the concept of aerobics was introduced from the dance halls to the gym. Health fitness of the time was based on keeping fit. Gyms were beginning to increase though not as much. Celebrity fitness formed the basis of fitness magazine advertisements. Shape magazine in 1983 targeted women of all years into fitness though it did not have age-specific articles. The products advertised at the time were mainly swim suits, fitness and gym wears. The magazine did not emphasize on diet though dietary articles were present. The messages were based on maintenance of fit bodies, encouragement of aerobics, and use of celebrity fitness to influence women into fitness programs. The images mainly included women in swim suits to reveal the shapely bodies with the focus of celebrities of the time (Gough-Yates 208). Shape Magazine in 2010 The fitness culture increased in the 2010 period with issues of weight loss, style and beauty, health and increase dietary consciousness. Shape magazine still targets women in the 2010 year with its base on their fitness and has a sexual appeal, which is, encouraging fitness as a way of being sexy. The implicit messages in the magazine do provide direct and increased scope coverage of fitness issues. It allows the responses of the audience and then carries out research on such issues and publishes them. Fitness for shape magazines are based more on losing weight as a way of being fit and sexy such as obtaining a flat stomach, increased advice on healthy eating and dieting, increased coverage of women celebrities work outs, lifestyles and advice, different article s on losing of weight and how to attain a perfect shape faster, videos on work outs and other beauty and style issues.Advertising We will write a custom essay sample on Analysis of Advertisements in Magazines specifically for you for only $16.05 $11/page Learn More The products advertised in Shape magazine are very many and fall into the category of the article discussed including fitness gadgets, dietary books, work out programs, beauty products, dieting products, slimming products, weight management mechanisms and evaluation products among others. The images are more on expert advice on weight related issues; they include celebrities and have a sexual appeal added to them. Shape magazine is similar to that of 1983 in the target audience, images especially cover images with swim suits although those of 1983 emphasize on the sexual appeal and include more celebrities. Shape magazine in 2010 further increases the scope of fitness coverage, increases articles on diet and health as well as emphasizes on weight loss. Marie Claire Magazine This is a fashion magazine that dates back to 1937, written in the English language and dominated more in the US, Australia and UK and in other languages for other nations though it was published earlier in France. The target audience of the magazine is specific to the country with that of US targeting women in the world. The magazine from its origin has been addressing issues in the world affecting women with information on beauty, fashion and health. The magazine has maintained the objective of providing its readers with information substantial enough on the changing and new looks and the fashionable styles of the time. This analysis shall compare 1930s and 2008. Marie Claire Magazine in 1938 The magazine was issued on a weekly basis in France and based its topics affecting the women with the target on the middle class women. The issues included the discrimination of women, how to be home keepers, and the social environment since women were expected to be conservative and feminine taking their place in the home (Gough- Yates, 157). Divorce was prohibited at the time and issues could not be openly discussed.Advertising Looking for essay on advertising? Let's see if we can help you! Get your first paper with 15% OFF Learn More During this time, the images were of the fashionable hats and were captured to show only that with the concept of beauty being confined, conservative and more on the hair styles. The magazine included the trends of fashion based on women of high class such as the queen. The products advertised were not much and included the same hats, hair beauty and beauty products especially the lipsticks while the distributing systems were minimal. Marie Claire in 2008 The magazine is published on a monthly basis and the theme issues addressed target the ordinary woman. The magazine provides up to date information on fashion with changes in fashion trends. Unlike in the 1930s, the fashion trends represented change within short time with the introduction of fashion themes in the earlier years. The issues discussed in the magazine are more liberal and range from health, family matters, marriage, celebrity styles, fitness, health, beauty and other concerns such as legal matters, financial issues, relationships and careers among others (Gauntlett 314). The images are of high quality and represent the modern woman permeating to all ages capturing all fashion trends in sports wear, make up, clothes for different occasions including fashion during pregnancy, work, party among others, celebrity styles, hair styles and fashion expert advice services. Other than fashion, the magazine is inclined to women beauty, fitness and health. The magazines carries forth massive advertisements touching on the issues discussed such clothes, beauty products, hair products, services, health matters, fitness and fitness products, family related products, tours and travel advertisements, fashion stores among others. The stories represent issues faced by women with emphasis on confidence and justice and more inclination to providing celebrity styles (Gough-Yates 134). New Idea Magazine This is a weekly published magazine in Australia targeting the women. It dates back to 1902 with coverage of issues and news around and affecting celebrities, recipes and competitions. This analysis shall focus on 1982 and 2010. New Idea Magazine in 1982 In this period, the magazine focused on issues surrounding celebrities, fashion and beauty trend with emphasis on celebrities’ lifestyles, cooking recipes of the time, health issues, art work and competitions. The products were mainly representing the items used by celebrities of the times and of high costs and quality. The images used were mainly of people of high profile and fitted into the high quality of the times (Gauntlett 217). New Idea Magazine in 2010 The magazine is still published weekly in Australia with the target still being women. The magazine mainly covers celebrity stories, events and lifestyles, topical issues, cooking recipes of the modern times and still includes competitions and special offers. The magazine is closely related to that at the 1980s only the application to the times differs and the wider coverage where the audience are able to provide their comments on the blog through electronic media. Conclusion The target audience for the magazines discussed has not really changed over the time. The magazines however such as Mari Claire has increased its content scope in fashion with more liberalism, the Shape magazine has maintained its focus but increased coverage with more emphasis on diet and weight loss and focus on the body shape. The new idea magazine has not differed from its earlier publications both in content or coverage but just in use of electronic media. The relevance of the women magazines has proved to thus permeate and maintain relevance with applications to the trends in the times. Gauntlett, David. Media, gender and Identity: An introduction. London: Routledge Publications, 2008. Gough-Yates, Anna. Understanding Women’s Magazines. London: Routledge Publications, 2002.

Sunday, November 24, 2019

Exclusive college application essays

Exclusive college application essays Application essay Students always get nervous when they have to write college application essays. It is often very hard to choose an appropriate subject for this work. Moreover, a lot of difficulties occur with recounting ones experience. It is sometimes complicated to describe the events that have occurred in your life and show whether they have influenced you strongly or not. Discussing disputable social or political questions also causes a lot of problems for learners. The point is that they do not know how to cover the selected topic of such a work appropriately. It is essential to understand how to write a college application essay properly in order to get a high grade for it. If you need help with doing this assignment, you should ask experienced specialists for advice. Qualified experts such as ours are able to produce original papers on different subjects. Besides, they may give you handy tips on preparing college application papers. Draw your attention to the following points:Write succinct sentences.The members of the admission committee analyze a lot of application works every day. Even though these papers are not lengthy, the board still has to read a large number of pages daily. It is no secret that the admissions officers prefer easy-to-understand essays to the confusing ones. Therefore, you need to try hard to prepare an outstanding piece of writing. Remember to make a proper college application essay format. You should not exceed the word count indicated in the instructions.Present true facts.Remember that there is no need to prov ide false information about your achievements or awards. You should understand that not every person has to be as popular as celebrities. Thus, be yourself. In this case, it will be easier to express your thoughts when writing an application paper.Be unique.You should think what technique to apply to produce a fantastic work. When reading your paper, the committee should understand that you are the best applicant among the others. It does not necessarily mean that you have to talk about your hobbies or leisure activities. You should find something that makes you special. Perhaps you are an expert in particular college application essay topics. Surely, it is not easy to demonstrate your remarkable abilities and remain objective. However, if you manage to do it, you will succeed in completing this assignment.Stick to the point.Choose a particular subject and describe it fully when writing the paper. You should not start discussing several issues as it may confuse the board. If you sel ect a specific topic, you will know how to start a college application essay and end it reasonably. Mind the grammar.You should be very attentive when preparing your paper. Meticulous attention should be paid to spelling and punctuation. It is of key importance to put dashes, commas, colons, and other punctuation marks in their proper places. Remember to spell proper names correctly.Provide colorful details.Note that your paper should be like an interesting story. That is why you should present vivid examples to help readers understand your message clearly. If you mention your friends or relatives in the paper, you may use their names. It will make your work clearer. In this case, readers will see that you want to make your piece of writing more coherent, so that they can enjoy reading it. Remember that it is one of the most helpful college application essay tips.Present yourself as a sociable person.While being at college, you will need to communicate with students, professors, and other staff. Thus, when writing your work, you need to show that you are friendly. In case you face some difficulties at this stage, use college application essays. Therefore, you will see how to develop the main idea of the paper.Presenting jokes.When answering college application essay questions, you may describe humorous moments of your life or tell anecdotes. However, you should be cautious about it as the members of the committee may misunderstand you. Note that jokes may be even offensive. Thus, you should think twice before sharing them.Cover unusual topics.Some students write uninteresting application papers at all. You may discuss such standard subjects as art, religion, science, etc. Nevertheless, you need to perform detailed analysis of the chosen issue and produce an exclusive work. Remember that it is not enough to present your opinion about the chosen topic. You should provide powerful evidence to support your point of view. Do not be afraid to promote new ideas.Show that you are smart.It is understandable that the admission board always looks for open-minded and bra iny applicants. Thus, when writing college application essays, students need to show that they are interested in different subjects. When analyzing your paper, the committee should understand that you are ready to learn something new and useful, and want to take part in extracurricular activities.

Thursday, November 21, 2019

Crosscultural Studies Essay Example | Topics and Well Written Essays - 3000 words

Crosscultural Studies - Essay Example This is a healthy practice since it has led to blending of cultures which has enabled effective understanding of each other. However, since September 11 attacks in the United States and the terrorist attacks that followed in the United Kingdom, teachers and students of Arabic origin are facing a different kind of life in these institutions. According to Al-Djazari (2005), there has been a lot of reported discrimination in schools against people of Arabic origin in these schools. It is with the understanding that culture integrates people together through cultural exchanges that we are left to wonder what is causing this purported discriminate. Many people of Arabic origin are mainly Muslims. According to Ghulan Sarwar (2007), Muslims form the largest religious minority in the UK and are confronted by problems of development, maintenance and adherence to their faith. The influence of western culture is eroding the adherent to Islam culture by the young Muslims students and teachers in learning institutions According to Lewis Phillip (1994), the issue of discrimination of teachers and students in the institutions of learning is a serious issues. This is with the understanding that, learning institutions are the centre for cultural exchanges in any country. Learning institutions are the leading centres of cultural research with enable integration of culture. If culture integration is hampered at the learning centre, it is very much likely that it will spread to other spheres of life. It is of vital importance to investigate teachers and students because they are mostly the ambassadors of cultural exchanges in many countries. Most people will travel to work and learn and it is through education and work that people integrate. Purpose of the study The study aimed at investigating the cross-cultural issues that affects Muslim teachers and students in United Kingdom schools. It aimed at exploring how Arabic teachers and students interact with other workers and students in these schools. It also sought to look into the issue that affects their participation in these institutions and their life in general. It looked to investigate the extent to which cultural integration affects relationship of the entire community. Objective of the study a) To investigate the importances of cultural mix up in learning institutions in the United Kingdom. b) To investigate current issues affecting Arabic teachers and students in institutions of learning in the United Kingdom c) To investigate the extent of discrimination in education institutions in United Kingdom Research questions a) Which is importance of cultural mix in learning institutions in the United Kingdom b) Can Arabic students and teachers adapt foreign cultures c) Has Arabic culture created any impact on cultural change of others in the learning institution d) Do Arabic students and teachers face difficulty studying in English language e) Are teachers and students from Arabic world are discriminated on ground of their cultural practices and religion f) Which are the other current and most pressing issues that are affecting teachers and students of Arabic origin sin learning institutions in United Kingdom METHODOLOGY Research group and sample size The research group under study was mainly teachers and student in major learning institut